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    The Hideout at the Rodeo 2010: Dale Watson

    Presented by at NRG Park (formerly Reliant Park)

    March 10, 2010

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    The Hideout at the Rodeo 2010: Dale Watson

    After a night at the Rodeo, head to The Hideout to dance the night away! The Hideout offers free admission for those age 21 and up to see the best in up-and-coming and established country artists. The Hideout, featuring live and DJ music, is located on the east side of Reliant Astrodome.

    Wednesday, March 10:  Dale Watson.

    Dale Watson isn't one to uphold the music industry's status quo. He's moving forward on his own terms and true to his own convictions. Even with frequent proclamations declaring him one of country music's last authentic voices (like that in Crazy Again--a recent documentary on Watson's life--when a fan declares, "son, you play country like country was when country was country"), Watson is done with the "C" word and what it's come to represent in modern times. So much so that he's created his own genre, simply called Ameripolitan. In a recent posting on his website (, Dale explains it like this: "I've been trying to come up with a name the best describes this music that me and folks similar do. When folks ask, I hesitate, down right embarrassed really, to say country. I didn't used to be that way, but with the change in country, the term doesn't mean the same as it used to. If you say traditional, or old, or western swing most folks think 'retro' and dismiss it without hearing it. I wanted a name that didn't say country anything and didn't give anyone a preconceived idea. I came up with Ameripolitan. I even put it in Wikipedia defined as: Original music with 'prominent' roots influence." And so it goes with Dale Watson, the kind of unparalleled iconoclast that's far too rare in music today.

    To that end, Dale Watson is heading into 2007 with a full head of steam. His latest album, From The Cradle To The Grave, hits stores on April 24th through a new deal with the critically-acclaimed and musically diverse independent record label, HYENA Records. The story behind the recording is as mythic as any in Watson's already deep and fascinating discography. Having taken six months off in January 2006 to relocate his family toBaltimore, Watson was preparing his return to music when old fan and friend Johnny Knoxville offered up his cabin in theTennessee mountains for the band to reconvene and rehearse. However, this wasn't just any mountain home. The cabin Johnny Knoxville was offering just so happened to be previously owned by the one and only Johnny Cash. Watson, of course, jumped at the opportunity. It was also suggested byKnoxville that Dale record a new album while on his visit. The idea was at first dismissed due to the logistics of getting recording equipment up to the cabin. That problem would be quickly solved though when Charlie Boswell, head of the digital media and entertainment unit at Advanced Micro Devices Inc. (AMD), offered to send a complete recording facility. The next hurdle would be songs. Dale hadn't been writing and therefore wasn't prepared with an album's worth of new material.

    "I got up there and basically wrote ten songs in three days," remembers Watson. "At first I was adamant about not writing anything even remotely reminiscent to Johnny Cash as I figured I'd be instantly dismissed for trying to cop his vibe, but his presence was so strong up there that I decided why fight it, let the chips fall where they may and go with the feeling."

    From The Cradle To The Grave is alive indeed with the spirit of Johnny Cash. While he�s always been a hero to Dale Watson, Cash's influence was but a subtle element

    On the aforementioned "Justice For All," which will be the album's first single and video (starring Desperate Housewives star James Denton), Watson confronts the ageless moral conflict between revenge and forgiveness. He sings: "An eye for an eye would leave the whole world blind, forgiveness is the way, but I can't forgive his crime, and if I had the chance in truth I'd have to say, I'd gun that bastard down with a smile on my face."

    "I wrote 'Justice For All' after hearing the story of a guy who kidnapped and murdered a little girl," explains Watson. "I have daughters, so I could put myself in the shoes of the girl's father and feel his need for justice and revenge."

    It's not the only time death rears its head on From The Cradle To The Grave. On the title track, Watson reflects on his cousin's suicide, a subject he also struggled with directly in his own life and which was well documented in the Crazy Again documentary. Ultimately though, Dale finds light in the darkness and insight in the pain. On "Yellow Mama," Watson writes from the perspective of a man sentenced to death in the infamousAlabama electric chair named after its bright yellow paint job. Despite the weight of those three songs, perhaps the album's most haunting track is "Tomorrow Never Comes." Beginning with the open-ended lyric, "The world could end tomorrow, the world could end today, time is only borrowed, a debt we'll have to pay," Watson is oblique and wary, while his band matches the song's intensity with juxtaposed minor chord flourishes of pedal steel, fiddle and acoustic guitar.

    No Dale Watson album would be complete without songs of lovers scorned, redeemed and scorned again. From The Cradle To The Grave has its share of these gems. "It's Not Over Now" grapples with coming of age and past regrets, while "You Always Get What You Always Got" could be the same protagonist from the former song only this time sending hard-earned wisdom to those following in his footsteps: "You�re burning the candle at both ends son, when you gonna learn that the fire is hot, if you always do what you've always done, you'll always get what you always got."

    "Time Without You" might be the best example to define the newly acknowledged Ameripolitan sound. It�s pure Dale Watson. With a husky, but sweeping melody, classic Johnny Cash rolling train rhythm and a evocative combination of pedal steel and fiddle, Watson bares his soul in matters of the heart both timely and timeless. Like the majority of songs on the album, it clocks in at just under three minutes. A small point, but one that calls attention to the economy in Watson�s writing; not a note is wasted or a phrase overdone. He cuts straight to the chase, directly and succinctly.

    As has always been Dale Watson's style, he'll take to the road in 2007 spreading the good word about his new album, From The Cradle To The Grave, across theUnited States andEurope. Having been touched by the spirit of Johnny Cash in the legend's oldTennessee cabin, Watson has delivered an album of inspired songs that document the Ameripolitan sound. But whatever genre it's called, there's no denying that Dale Watson is an American music original and his musical vision is only just beginning to be heard around the world.

    NRG Park (formerly Reliant Park)

    One Reliant Park
    Houston, TX 77054

    Full map and directions

    Admission Info:


    2010 RODEOHOUSTON™ Tickets
    Performances are from March 2 - 21. The cost of admission to Reliant Center, Reliant Arena and the carnival is included in the season ticket cost.

    Chute Seats $200-$300
    Action Seats: $77
    Field Level Seats: $20-$21
    Club Level Seats: $26-$3
    Loge (Level 5): $19
    Upper Bowl (Level 6): $16
    Entertainment Suites: $100-$235

    Reliant Park Admission:
    •$7 adults (13+)
    •$4 children 3-12
    A Reliant Park Admission Ticket allows entrance to the World’s Championship Bar-B-Que Contest (Feb. 25 – 27) and the Show (March 2 – 21), including the carnival, Reliant Arena for horse show events, and Reliant Center for Capital One Bank AGVENTURE, livestock show, shopping and food exhibits. Entrance into Reliant Stadium or Rodeo Uncorked! events is not included. Children age 2 and under are free and do not require a ticket. Pre-ordering your Reliant Park Admission Tickets saves you $3 per adult and $1 per child off the gate price at the World’s Championship Bar-B-Que Contest.


    The Hideout is open for those 21 and older.

    General Day and Time Info:

    * open 6 p.m. to midnight, Sunday – Thursday
    * weekday entertainers perform at 10:15 p.m.
    * weekend entertainers perform at 8:30 p.m.

    Phone: 832.667.1000


    Reliant Park is located within the Inner Loop of the southern portion of Interstate Loop 610 between Kirby Street and Fannin Street.

    Accessibility Information: Currently, no accessibility information is available for this event.

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